Online Learning
Distance Learning

Bachelor 

of Business Administration 

(BBA.Eng.)

180 ECTS credits. Language: English.
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The Strategic Degree for Ambitious Leaders 

Bachelor's of Administration online, dual, or myCIEstudy

Career Opportunities - Where Knowledge Translates into Leadership 

As a graduate, you’ll hold the skills and credentials to successfully take on executive and managerial functions in corporations, SMEs, start-ups, and public institutions. Popular and high-earning roles include: 

  • Marketing & Brand Manager - Drive strategic brand development and market positioning. 
  • Digital Marketing or E-Commerce Manager - Lead performance-driven online strategies and digital growth. 
  • Product Manager / Business Development Manager - Oversee product life cycles, innovation, and growth strategies. 
  • CEO or Senior Executive Roles - Transition into high-level leadership, leveraging marketing and management knowledge to steer organizations. 

These positions offer not only attractive salaries but also long-term leadership potential—ideal for ambitious professionals investing in their future. 

Management 

Gain both theoretical and practical foundations for leadership roles. Learn essential methods and techniques of managerial work - ranging from interpersonal leadership and team development to self-management and productivity optimization. 

Strategic Management 

Develop a strong theoretical foundation in strategic management and master the methods used to design, implement, and evaluate strategies. Real-world case studies sharpen your ability to think long term and lead organizations toward sustainable growth. 

Study flexible

anytime and anywhere with 24/7 online exams, full- or part-time.

Learn innovatively

on your digital campus with your own AI study assistant and multimedia tools.

USA & EU - recognised

Benefit from an accredited degree with excellent career prospects.

Summary

Your study programme summed up

Study programme & degree

BBA.MP Eng., 180 ECTS credits
Language: en
Full-time or part-time, 100% flexible

Application & starting date

Start from today, Online application, no application deadline

Study duration & extension

18, 24 and 36 months, depending on model Extension possible free of charge

Locations

Study programme independent of time & place, no mandatory attendance, innovative study tools available on online-campus, AI study assistant CIEAssistAI, exams online or at nearest examination centre

Study fees

Starting at 473€/month, depending on model Current discount campaign

Recognition & Approval

Study program is US & EU - approved, accredited & internationally renowned, 180 ECTS - EN: ACTD, AAHEA & EAEA

Start today: 

Apply now and start your studies within a few hours – or choose any starting date that suits you

Study Program

BBA.EN

Master Computer Science

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Master Industrial Engineering

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CIEAssistAi, your personal study assistant

With our AI study assistant, CIEassistAI, you can reach your goals more effectively and successfully. Get 24/7 answers to your questions and check your level of knowledge. Syntea tracks your progress and shows you exactly which content you should revise. (CIEassistAI is currently being rolled out for all courses with a script.)

We are here for you

Do you need help with your decision? Your personal study advisor is happy to help you!

Career

Your professional future as Bachelor's of Business Administration

Why This Programme Is Ideal for You?

  • Master marketing strategies, management techniques, and leadership psychology. 

  • Prepare for high-earning roles in business and administration. 

  • Build cross-functional expertise to bridge marketing, management, and leadership. 

  • Enjoy maximum flexibility in study models tailored to ambitious professionals. 

News of Business

Business meeting in progress. Multinational

Brand Manager

International Brand Managers develop and execute global brand strategies that build recognition, loyalty and revenue across markets. Combining market research, cross-cultural insight and digital marketing, they adapt positioning, messaging and product launches to local audiences while ensuring a consistent global brand identity. Ideal for marketers aiming for roles in multinational companies or global teams.

What an International Brand Manager does

  • Define and implement global brand strategy, positioning and value propositions
  • Conduct market research and competitive analysis to identify local opportunities and risks
  • Localize campaigns, creative assets and product messaging for regional markets
  • Coordinate cross-functional teams (marketing, product, sales, legal, agencies) across time zones
  • Manage global launch plans, budgets, and performance metrics (brand awareness, loyalty, brand equity)
  • Oversee digital and social strategies to ensure consistent brand voice worldwide


Business Consultant

Business Consultants help organizations solve complex problems, improve performance, and drive growth through strategic advice, process optimization and data-driven solutions. Ideal for professionals who want to guide companies through digital transformation, operational change and market expansion.

What a Business Consultant does

  • Diagnose business challenges via data analysis, stakeholder interviews and process mapping
  • Develop strategy, business cases and implementation roadmaps (cost reduction, growth, digitalization)
  • Design and run process improvements, organizational redesigns and change programs
  • Lead cross-functional projects, manage vendor selection and monitor KPI-driven outcomes
  • Coach leadership teams and upskill internal staff to sustain improvements

International Brand Manager

International Brand Managers create and execute global brand strategies that drive recognition, loyalty, and revenue across markets. They combine market research, localization, and digital marketing to adapt positioning and campaigns for regional audiences while maintaining a coherent global brand identity.

What an International Brand Manager does

  • Define and align global brand strategy, positioning and value propositions
  • Conduct market research and competitive analysis to inform localization decisions
  • Localize campaigns, creative assets, and messaging for regional markets while preserving brand consistency
  • Coordinate cross-functional teams (marketing, product, sales, legal, agencies) across time zones
  • Plan and manage global product launches, budgets, and performance metrics (brand awareness, loyalty, equity)
  • Monitor campaign performance and optimize using analytics and A/B testing


  • Shortening your period of study: Skip individual modules or whole semesters!
  • Save on tuition fees: You’ll save €30 for every recognised ECTS point

Even before you apply for an online study programme, we’ll gladly check whether we can take your previous achievements into account: 100% online, no strings attached. Simply fill in our online recognition form.

Send an email to info@cosmopolitan-institute.com to find out which previous achievements you can get recognised. Make sure you send your application before the end of your 1-month trial. You can get your previous achievements recognised during your studies. However, we can no longer grant you a cost reduction after the end of the trial month.

Admission Requirements

Admission requirements

We make it possible: At Cosmopolitan Institute of Education you can start your desired study programme - without NC, state-recognised, with or without a general A-level!

General admission requirements

  • Completed undergraduate degree in engineering or engineering-related subjects with at least 240 ECTS
  • Your degree must be from a state or state-approved higher education institution/university
  • You must have achieved a final grade of at least “satisfactory” or Grade C equivalent to the German grade “befriedigend” in your previous undergraduate degree

Alternatives to the minimum grade (60 ECTS credits)

If you have completed your bachelor's degree with a final grade of "sufficient" or grade D equivalent to the German grade “ausreichend” (up to 4.0), you can still be admitted to a master's or MBA programme. For this, you need:

  • A bachelor's degree (final grade 3.5 - 4.0) from a state or state-approved higher education institution/university and
  • Relevant academic achievements from a master's/MBA programme at a state or state-approved higher education institution/university, relevant to the desired master's/MBA programme with a minimum of 20 ECTS credits or
  • A relevant completed master's/MBA degree from a state or state-approved higher education institution/university or
  • Relevant qualifications outside of academia which can be credited to you such as further education/training at GQF7 level or – for foreign qualifications such as postgraduate diplomas – equivalent to GQF7 level relevant to the desired master's/MBA programme, with a minimum of 20 ECTS credits

Tip: If you apply for recognition, we can review your relevant achievements and, where possible, credit them towards your study programme in a relevant field.

Alternative admission requirements

  • with 240 ECTS from your undergraduate degree: direct access possible
  • with 210 ECTS from your undergraduate degree: complete courses totalling 30 ECTS or provide proof of at least one year of full-time work experience at the start of the programme (this must be acquired after completing your undergraduate degree. Work experience from a dual study programme cannot be used to make up for missing ECTS credits).
  • with 180 ECTS from your undergraduate degree: complete courses totalling 30 ECTS and provide proof of at least one year of full-time work experience at the start of the programme (this must be acquired after completing your undergraduate degree) or provide proof of at least two years of full-time work experience at the start of the programme (this must be acquired after completing your undergraduate degree. Work experience from a dual study programme cannot be used to make up for missing ECTS credits).

English language skills

Depending on your personal circumstances, you might be required to provide proof of your English language proficiency. Your skills would need to match the B2 level of the Common European Framework (CEF). We accept the following English language skills certificates*:

  • TOEFL (minimum 80 points) or
  • IELTS (minimum 6,0 points) or
  • Duolingo English Test (minimum 95 points) or
  • Cambridge Certificate (minimum Grade B)

Note: Proof must be provided before starting the study programme and must not be older than five years. Is English your native language, or have you graduated from an English-speaking school or institution of higher education? Then you do not need to prove your English language proficiency. Get in touch with our study advisors for more details.

*IU International University of Applied Sciences may accept other language certificates for English B2 (CEFR) at their discretion.

Start today: 

Apply now and start your studies within a few hours – or choose any starting date that suits you

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What you get for free
  • Information on study content & electives
  • Information on career prospects
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Our students say

4.9/5

Highly recommend the University

Friendly support from the lecturer ans student service for any topic. Sufficient learning and video materials for the courses. I can study whenever I want and organize my time perfectly. A well-stocked FAQ section answers all my questions. I'm very satisfied.

Steven

Legal specialist in tort liability (LL.M.)

Posted on 08.07.2025

5.0/5

completely satisfied studies

In my experience, the lecturers are very competent. The online lectures work perfectly from home. You can also start studying at CIE at any time, not just during the summer or winter semester. There are also student communities with whom you can connect to learn. In general, CIE is very well structured and extremely personal.

Sandra

Real Estate Management (MBA)

Posted on 22.08.2025

5.0/5

completely satisfied, high recommendation

I can truly recommend studying the master of sports administration to anyone who can't get enough of sports, both in their free time and during their studies. You meet some really lovely people and have really interesting lectures. Especially helpful is the legal part about contracts, sponsorships and all the managerial parts.

Mike

Master of Sport Administration (MSA)

Posted on 01.09.2025 

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